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2023年全國農業機械化信息宣傳工作培訓班在常州舉辦

2023-09-22 09:15:17 來源:農機化總站 閱讀量:17159 評論

導讀:9月19日,2023年全國農業機械化信息宣傳工作培訓班在江蘇常州舉辦。培訓班旨在加強農機化信息員隊伍建設,推進農機化信息宣傳工作。

  【農機網 會展快訊】9月19日,2023年全國農業機械化信息宣傳工作培訓班在江蘇常州舉辦。培訓班旨在加強農機化信息員隊伍建設,推進農機化信息宣傳工作。來自各省(區、市)、新疆生產建設兵團、黑龍江農墾和計劃單列市農業機械化主管部門或直屬事業單位的部門負責同志、中國農業機械化信息網信息員參加了培訓。農業農村部農業機械化總站(下稱“總站”)黨委副書記、紀委書記李斯華出席培訓班并作了主題講話。江蘇省農業農村廳二級巡視員孫俊華出席開班式并致辭。
 
  李斯華在講話中總結指出,2022年至2023年度,中國農業機械化信息網(以下簡稱“信息網”)在各級農機化主管部門、各單位高度重視和全體信息員共同努力下,仍然保持了良好的發展勢態。信息網信息發布數量大幅提升,全年更新總量6.34萬條,工作日日均更新近260條;日點擊量峰值達97.70萬次,日平均點擊量16.32萬次。此外,在本統計年度,信息網信息宣傳亮點突出,媒體融合不斷推進,技術保障同步發力,宣傳隊伍堅強有力。
 
  培訓班指出,作為農機行業的領先門戶網站,需要有緊跟技術迭代并為我所用的能力,以跟上時代步伐,繼續保持網站在行業的領導力。面對新媒體的沖擊、外界需求的壓力和自身發展的挑戰,要不斷提升本領,更好地適應并滿足社會形勢發展和農機化事業對我們的要求。
 
  培訓班要求,明年和下一階段重點工作要圍繞“一個目標、兩大基礎、四項舉措”展開。“一個目標”就是不忘初心,時刻牢記宣傳農機化成就、服務農機化事業發展、樹立全國農機化系統良好社會形象和為農機化發展創造良好輿論氛圍的目標,全心全意做好農機化信息宣傳工作。“兩大基礎”即繼續做好網站信息系統和信息網的完善工作,做好“中國農機化”和“中國農機推廣”微信公眾號的運行維護工作;進一步加強信息員隊伍建設,做好信息員的服務與溝通工作。“四項舉措”包括做好信息網日常運營維護、做好重要農時和重點工作的宣傳、加強網站與新媒體的融合、做好信息員的考核與激勵工作。
 
  培訓班強調,在網絡媒體和各類新媒體快速發展的時代,也不可忽視傳統媒體的力量??傉局鬓k的《農機質量與監督》和《農機科技推廣》兩本全國性期刊,長期以來在服務農機推廣鑒定系統和農機化宣傳方面發揮了重要作用,成為行業內頗有影響力的平面媒體。今后要不斷加強組稿與發行,提高雜志的內容質量,擴大傳播面和影響力,為農機化系統、為農機終端使用者提供更加多元的信息宣傳服務。
 
  培訓班特邀《經濟日報》高級記者瞿長福、總站研究員劉司法、江蘇常發農業裝備股份有限公司信息化總監吳敏分別就新聞寫作、農機化新聞寫作技巧、農機信息化與智能化等主題對學員做了授課,總站信息處副處長蘇春華介紹了中國農業機械化信息網升級方案。
 
  此次培訓班還組織學員們走進江蘇省常發農業裝備股份有限公司進行了實訓。學員們現場參觀了現代化農機生產流水線,并在規定時間內上交了稿件??傉拘畔⑻幐碧庨L朱禮好對學員們的作品進行了精彩點評。參訓學員紛紛表示,這種參與式、互動式的培訓方式進一步激發了大家的寫作熱情、增長了業務知識、提升了寫作能力。
 
  培訓班還對2022-2023年度中國農業機械化信息網信息報送情況進行了通報。來自江蘇、山東、甘肅、北大荒農墾的代表做了典型經驗交流。
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